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More visitors in November: How Ski keywords increase visibility with Google Trends

Introduction

With the ski season starting in November, it’s crucial to optimize relevant keywords related to ski destinations and accommodation in Switzerland to target an audience ready to book winter vacations. Keywords such as “Ski,” “Zermatt ski,” “Zermatt ski map,” “Hotel St. Moritz” and “St. Moritz ski” attract travel-savvy users looking for the best ski resorts, ultimately increasing your website’s visibility and boosting conversions. Ezy Hotel specializes in seasonal SEO and offers comprehensive strategies including keyword research, on-page optimization and content creation to target winter vacationers looking to enjoy the Swiss Alps.

Mehr Besucher im November: So steigern Ski-Keywords die Sichtbarkeit mit Google Trends
Warum im November für Ski-Keywords ranken

Why rank for Ski keywords in November?

Ranking for ski related keywords in November helps to reach a large audience interested in skiing in Switzerland and planning winter vacations. Keywords like “Zermatt ski,” “Hotel St. Moritz” and “St. Moritz ski” connect your website with travelers looking for specific experiences and generate quality traffic. Our SEO expertise can help you rank for these keywords and improve your visibility. Learn how our SEO Services can help you rank for seasonal keywords like “ski”.

Be discovered by thousands of potential
hotel guests

Move to the first pages of Google search results with a well-executed SEO plan. Our SEO agency at EzyHotel performs strategic SEO for hotels and makes you discoverable for your potential hotel visitors. We help you go from an unknown place on the internet to a popular place suggested by search engines for your next customers. Take the first step towards growing your hotel business by contacting us now!

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Seasonal peaks for “Ski” search queries in November

November marks the start of the ski season, with search volumes increasing for both general ski keywords and specific destinations such as Zermatt and St. Moritz. Ranking for these keywords attracts users who are actively looking for booking opportunities, increasing engagement and conversions. Find out how we helped wellness hotels increase their visibility with Google Trends in October.

Ski“-Suchanfragen im November
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Ski Keywords in Switzerland: Ranking for “Zermatt Ski,” “Zermatt Ski Map,” “Hotel St. Moritz” and “St. Moritz Ski”

A good keyword strategy allows you to highlight specific Swiss ski resorts and cities. With Ezy Hotel, you can start ranking for terms like “Zermatt ski map” and “St. Moritz ski” and position your website as an important resource for travelers looking for the best ski resorts in Switzerland.

Ski

Switzerland is famous for skiing and attracts people from all over the world who want to enjoy the mountains. Interest in general keywords such as “ski” allows us to reach a wide audience looking for winter vacations in ski resorts. This term serves as an entry point for users to discover the best ski resorts in Switzerland and what makes them special.

Benefit: Capturing traffic from general “ski” searches helps establish your website as a comprehensive source of information, with redirects to more specific destinations and hotel options.

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Zermatt Ski

Zermatt, located at the foot of the Matterhorn, is one of Switzerland’s leading ski destinations and is renowned for its picturesque slopes and first-class facilities. A good ranking for “Zermatt ski” will connect your website with travelers looking for an unforgettable ski experience in this iconic location.

Benefits: By optimizing for “Zermatt ski”, your website becomes a valuable resource for travelers planning a visit to Zermatt, increasing engagement and trust.

Zermatt Ski Map

The keyword “Zermatt ski map” is very specific and targets users who are finalizing their travel plans. A well-organized ski map directs users to key locations and facilities in the resort and provides an indispensable resource for trip planning.

Benefits: The term “Zermatt ski map” attracts visitors who come with the intention of booking and looking for resources for skiing in Zermatt, resulting in high conversions.

Zermatt
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St. Moritz: The luxurious ski destination

St. Moritz is a luxury ski resort that attracts tourists interested in a more challenging winter experience. As one of the world’s most famous ski resorts, St. Moritz offers a range of accommodation and slopes for all levels. The keyword “St. Moritz” is aimed at both international and upscale tourists.

Benefit: Optimizing for “St. Moritz” positions your website as a central resource for luxury ski vacations and attracts users who want to enjoy this renowned winter destination.

Hotel St. Moritz

“Hotel St. Moritz” attracts users who are specifically looking for accommodation in this luxury ski resort. By ranking for this term, your website will direct visitors to the best hotel options in St. Moritz and meet their expectations for comfort and proximity to the slopes.

Benefits: Ranking for “Hotel St. Moritz” improves visibility among users who are ready to book, encourages direct bookings and builds trust in your brand.

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Skii

St. Moritz Ski

“Hotel St. Moritz” attracts users who are specifically looking for accommodation in this luxury ski resort. By ranking for this term, your website will direct visitors to the best hotel options in St. Moritz and meet their expectations for comfort and proximity to the slopes.

Benefits: Ranking for “Hotel St. Moritz” improves visibility among users who are ready to book, encourages direct bookings and builds trust in your brand.

Best practices for the placement of keywords

To maximize the impact of keywords, integrate them naturally into headlines, text content and image alt tags:

  • Headings:Use destination-specific keywords (e.g. “Zermatt ski map”) in the headings for better SEO and readability.
  • Text content: Place keywords naturally throughout the text to increase relevance.
  • Image alt tags: Use descriptive alt tags such as “Skiing in Zermatt” or “Slopes of St. Moritz” to improve visibility in the image search.
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The problem: Limited visibility for ski search queries

Many websites are missing out on valuable traffic by not optimizing for seasonal, ski-related keywords and thus losing the opportunity to target travelers specifically searching for Swiss ski destinations. Not only are they missing out on potential bookings, but also the opportunity to position themselves as an attractive winter destination and gain long-term repeat visitors.

The solution: Seasonal keyword optimization with a focus on “ski” destinations

By using Google Trends and search data, you can concentrate on keywords with high interest in November. A focus on destinations such as Zermatt and St. Moritz ensures that your content meets the needs of users and attracts qualified traffic.

Die Lösung: Saisonale Keyword-Optimierung mit Fokus auf „Ski“-Destinationen
Wie Ezy Hotel Ihnen helfen kann, für Ski-Keywords zu ranken

How Ezy Hotel can help you rank for ski keywords

Ezy Hotel specializes in seasonal SEO for high traffic keywords. Our optimization strategy for ski keywords includes:

  • Keyword research & strategy: Identification of valuable keywords, including related and designated terms.
  • On-page optimization: Creating user-centric content and strategic keyword placement for maximum SEO impact.
  • Content development: Creating engaging guides, blog posts and resources for travelers seeking ski experiences.
  • Backlink building: Strengthening website authority through links from reputable sources such as ski associations and travel blogs.

UNSERE DIENSTLEISTUNGEN

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Stimmen & Geschichten

FAQ

November marks the start of the ski season and is therefore the ideal time to attract the interest of travelers.


Top keywords are “ski,” “hotel St. Moritz” and “Zermatt ski map,” which attract a very interested audience.


Ranking for this term connects your website with travelers who want to visit Zermatt, leading to more engagement and potential bookings.


Targeting this keyword attracts guests who are interested in the luxury experience in St. Moritz.


Google Trends identifies search peaks and allows you to optimize content at the right time and effectively capture seasonal traffic.


Our team specializes in seasonal SEO, from keyword research to on-page optimization, ensuring your website ranks well and attracts direct bookings.

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